Disruption is a force that is changing the corporate landscape like no other. Today’s organisations are not just being driven to transform to meet the demands of digital. With the recent wave of disruption that’s left many in its wake, firms now frequently find themselves competing with players outside their own industry.
This unprecedented disruption is happening fast, as many well-known incumbents will attest. Succeeding in this volatile environment requires not only a thorough understanding of what disruption is and how to deal with it. Even more importantly, you must know how to disrupt others.
This new online programme from Cambridge Judge Business School Executive Education provides research-based insights on disruptive innovations and what it takes to build and manage successful business models in this complex era.
Emeritus and Cambridge Judge Business School
Cambridge Judge Business School Executive Education is collaborating with online education provider Emeritus to offer a portfolio of high-impact online courses. These courses leverage Cambridge Judge Business School’s thought leadership and technical expertise developed over years of research, teaching, and practice.
By collaborating with Emeritus, we are able to broaden access beyond our on-campus offerings in a collaborative and engaging format that stays true to the quality of Cambridge Judge Business School Executive Education.
With Netflix, Amazon Prime, and Disney all competing, who will win? Who will lose?
Design a model as an incumbent and new entrant.
Assume the role of a company such as BMW, Tesla, Alphabet, Intel, Aston-Martin, etc. Which company will dominate?
What makes a platform successful?
Study the challenges TiVo faced as a new entrant trying to break into an ecosystem, from the dilemma brought about by their incredible innovation to the mistakes they made and the strategies they used in an attempt to remedy them.
Learn how Ryanair’s deliberate strategy and no-frills business model upended the budget airline industry, increased the size of the market and positioned the company for success
Discover how this powerhouse entrant took on incumbent Blockbuster to become one of the most compelling examples of disruption to date
From starting as an industry disruptor with a consumer camera to being disrupted by the shift to digital imaging, explore the colorful history of one of the world’s most profitable and recognisable brands—and what ultimately led to its demise.
Find out how the online matchmaking platform found success in a challenging market: forging its own path by carefully considering the rules of access and interaction, making the right tradeoffs, and effectively governing its platform.
Learn how the technology corporation disrupted the PC industry and its incumbents by cutting out the middlemen (distributors, resellers and wholesalers), going directly to the end user
Reader in Strategy & Policy
Professor of Strategy & Innovation
Director of the MPhil in Innovation, Strategy & Organisation Programme
Professorial Fellow of St Edmund's College
Emeritus follows a unique online model. This model has ensured that nearly 90 percent of our learners complete their course.
Orientation WeekThe first week is orientation week. During this week you will be introduced to the other participants in the class from across the world. You will also learn how to use the learning platform and other learning tools provided.
Goal SettingOn other weeks, you have learning goals set for the week, including watching the video lectures and completing the assignments. All assignments have weekly deadlines.
Recorded Video LecturesThe recorded video lectures are by faculty from the collaborating university.
Live WebinarsDuring the programme, there are four live webinars conducted by Professor Ansari and Dr Munir. Live webinars are usually conducted between 1 p.m. and 3 p.m. UTC on Tuesdays or Wednesdays.
Q&A SessionsIn addition to the live webinars, Course Leaders also conduct Q&A sessions every week or every alternate week to help participants clarify any questions they may have regarding the programme content.
Follow-UpA Programme Support Team will follow-up through emails and via phone calls with participants who are unable to submit their assignments on time.
Continued Programme AccessYou will continue to have access to the programme videos and learning material for up to 12 months from the programme start date
Emeritus Programme Support Team
If at any point in the course you need tech, content or academic support, you can email programme support and you will typically receive a response within 24 working hours or less.
You can access Emeritus courses on tablets, phones and laptops. You will require a high-speed internet connection.
On completing the course you join a global community of 5000+ learners on the Emeritus Network. The Network allows you to connect with Emeritus past participants across the world.